The Value Champion program recognizes employees who live the Company’s values every day in our stores, retail support centres and offices across the country. Our values guide our decisions and daily interactions with customers, colleagues and partners. They are us at our best and are at the very core of our business.

We couldn’t be any more proud to celebrate our 2019 regional “Results-Oriented” Value Champion that gets it done with passion and integrity, Joe Sirianni – District Operator in Calgary, Alberta.

Energy and enthusiasm radiate from Joe, a 30-year Sobeys employee whose career is rooted in years of experience in our stores. As our Results-Oriented Value Champ, Joe is always focused on driving great results in a fair way. He consistently brings a winning attitude, delivers on our shared commitments, finds new and innovative solutions, and is always fair and ethical in his decisions.

It was in Joe’s store role as Manager that he befriended a talkative older gentleman who shopped every day. “I knew him for about two years and we talked about everything,” said Joe, adding that the man often shared their conversations with his family.

When the man’s daughter informed Joe and his Assistant Manager that her father had passed away, they took the news hard and later attended his funeral, to the family’s surprise. “We wouldn’t have missed it for the world,” he said. As a manager, Joe understands the importance of a can-do attitude. “I’m loud, enthusiastic and passionate – that’s what I’m about, and it rubs off,” he said.

“Teams who connect and build relationships are the key ingredients for creating a welcoming environment in stores,” Joe said. “Customers see that and feel it, and they start referring to it as ‘my store’.”

Congratulations, Joe, on an award so well-deserved. Thank you for all that you do in our stores each and every day.