Let’s fundraise — our Family of Support checkstand campaign starts today!

Today we kick off our fifth annual Family of Support fundraising campaign (September 19 – October 6) in support of Canadian children’s hospital foundations.

Since 2020, Family of Support has raised and donated $17 million to 13 children’s hospital foundations. These funds have helped to:

  • add dozens of treatment spaces
  • train nearly 13,000 mental health professionals and community care providers
  • treat and assess over 150,000 children and youth

These assessments are the first step to help connect kids with the right support, while the training of providers helps ensure sound, evidence-based care. The number of patients served reflects our commitment to support our partners as they meet the surging demand for mental health care.

Watch our revamped Clear the Clouds TV spot that shares the difference we’re making. These aren’t just numbers or stats — these are lives changed.

A big thank you to you, our Safeway teammates, for leading the charge in raising crucial funds to help provide mental health support for kids when they need it most. Every dollar raised will stay local, directly benefiting children’s hospital foundations in your community.

We’re so grateful for everything you continue to do to make this campaign a success!

Resources:

  • Learn more about Family of Support at familyofsupport.com.
  • Sign up year-round for our Healthier Tomorrows Giving Program, where you can donate directly from your paycheque to your choice of over 30 charities, including the 13 children’s hospital foundations we’re supporting through Family of Support.
  • Your wellbeing, and the wellbeing of your family, is so important to us. If you’re feeling overwhelmed or need support, please visit sobeysmentalwellbeing.com. For immediate help, text WELLNESS to 741741 or call 911 if you or someone you know needs urgent assistance.

Last chance! Share words of encouragement for our athletes to win a Feed The Dream lunchbox!

As the much-anticipated Paralympic Games kicked off last Wednesday, we picked things back up with our Feed The Dream lunchbox contest. And in the midst of all the excitement, our Team Empire Paralympic athletes have earned three medals so far!

If you haven’t entered the Feed The Dream lunchbox contest yet, this is your last shot! You have until the Paralympic Closing Ceremony on September 8 to share words of encouragement for our Team Canada Paralympic athletes.

Just head on over to the Teammate Hub to enter today!

And remember, if you entered the contest during the Olympic Games, but haven’t yet won a lunchbox, you’re still in the running to win (no need to enter again!). Following the Paralympic Games, 500 additional lunchboxes will be randomly awarded, on top of the 500 given out during the Olympic Games.

While you’re on the Teammate Hub, don’t forget to:

  • Read the heartfelt notes of support written by your own teammates.
  • See what our Feed The Dream Correspondents are up to in Paris and follow along on their journey.
  • Take our monthly Trivia Challenge. You could score yourself a Lululemon Team Canada prize pack or Scene+ points.

Good luck, team!

The Paralympic Games are on! Don’t miss your last chance to WIN a Feed The Dream lunchbox!

It’s time to get loud and proud once again! The Paralympic Games (August 28 – September 8) have begun — and we can’t wait to watch our Team Canada and Team Empire Paralympic athletes, like Stefan Daniel and Kamylle Frenette, compete for a coveted spot on the podium.

Here at home, you too, have a chance to win big! We’re sure you’ve heard the buzz about the Feed The Dream lunchbox contest by now and that we’ve awarded 500 lunchboxes to date. Want to get in on the action but haven’t entered yet? Well, lucky for you, there’s still time.

All you have to do is head on over to the Teammate Hub and submit a note of encouragement for our Paralympic athletes.

And don’t worry — if you entered the contest during the Olympic Games, but haven’t yet won a lunchbox, you’re still in the running to win (no need to enter again!).

While on the Teammate Hub:

  • Have a look at the heartfelt notes of support written by your colleagues.
  • Check out our digital scrapbook, A View from the Games, to see what our correspondents are up to at the Paralympic Games.
  • Take our monthly Trivia Challenge, too. You could also score yourself a Lululemon Team Canada prize pack or Scene+ points.

Good luck…and let’s get ready to cheer on Team Canada!

Nominate a Special Olympics athlete teammate for an unforgettable experience

We’re excited to announce a unique opportunity for one of our Special Olympics athlete teammates to attend the upcoming Special Olympics Winter Games (February 27 – March 3, 2024) in Calgary.

And we need your help in choosing this deserving teammate …. here’s how!

Nomination Period:

Between January 17 and January 26, we encourage you to nominate a teammate who is a Special Olympics athlete and who not only embodies the spirit of the Special Olympics, but also its core values of empowerment, excellence, respect, diversity, and inclusion.

Nomination Process:

Nominating is simple! Fill out this online form, and in 500 words or less share how your nominee exemplifies Special Olympics values. Ensure your nominee is…

  • aware of and has agreed to the nomination before you submit it.
  • available to travel from February 27 to March 3.
  • has a support person available to travel with them during this time.
  • comfortable with completing the correspondent duties indicated below.

And remember, your nominee must be both an active Special Olympics athlete and a teammate who’s not currently participating in the Winter Games.

The Adventure:

The chosen teammate and their guest will embark on an unforgettable journey to the Special Olympics Calgary Winter Games. What makes this experience even more extraordinary is that the selected teammate will serve as our special correspondent, capturing the behind-the-scenes magic of the Games that we’ll share with all teammates to give you an inside look at the Games. In addition to attending the Special Olympics Winter Games, the chosen teammate will also enjoy a Calgary Flames hockey game and explore the breathtaking beauty of Banff or Lake Louise.

Selection Process:

The winner will be selected by members of a panel comprised of the Community Investment, DE&I, Operations, and HR teams, and announced in mid-February. This recipient will be selected based on the strength of their connection to the core values of the Special Olympics.

So don’t delay — submit your nomination today and help us provide one of our teammates with an incredible experience!

Meet Your Safeway 2022 & 2023 Top Value Champions

As a Company that lives our values in everything we do, we’re so excited to officially reveal our 2022 and 2023 Value Champions.

With over 1,200 nominations, choosing the semi-finalists and winners was certainly not easy. We read stories that made us laugh, and some that made us cry. But after every story, we were left feeling so incredibly proud … proud that these teammates are the fabric of our business.

Check out the list of our nearly 200 Value Champions semi-finalists who are most deserving of our praise.

Without further ado, we’re so proud to share that we’ve got not one, but two Safeway Top Value Champions. Selected as two of only eight top winners, this is an outstanding accomplishment. Like we promised, each winner will receive an epic experience to celebrate their big win in style. We’ll be sure to give you an inside look at their adventures soon.

Community-Engaged: Ashish Errappa

Store Manager at Safeway City Centre Mall in Thompson, Manitoba

Ashish is the true definition of a compassionate, forward-thinking leader who goes above and beyond to serve the distinct needs of his community. Ashish’s local Indigenous community shared a desire for more local grocery and fresh bakery options. So, he shifted his offering to better provide what his community needs. On top of that, Ashish makes it a priority to give back and there’s a long list of community causes he supports, like food banks, schools, and the Boys and Girls Club, to name a few. He even spearheaded a $10,000 Community Action Fund donation of frozen turkeys to Manitoba Keewantinowi Okimakanak Inc. as part of 820 holiday hampers that went to families with food insecurity. There’s no doubt that Ashish exemplifies all that we stand for!

Results-Oriented: Janet Shabatoski

Pharmacy Technician at Safeway Callingwood in Edmonton, Alberta

Janet is the complete package — as a person, teammate and leader. With her can-do attitude, Janet consistently goes well beyond her normal duties to support her team, but most notably, she did so when her manager was on leave. Without hesitation, Janet stepped up to keep the pharmacy running smoothly. Managing invoices, orders, staff schedules, and getting the team through the challenging cyber security incident, Janet did it all, and we’re so proud of her.

 

We’re nothing without our values, and it’s clear that our winners are admired by their teammates for being dedicated, kind, resilient, and incredibly hard-working. Talk about a world-class team.

Once again, congratulations to each winner. Our values make us stronger, together. You’re proof of this.


Don’t forget! Submissions are now open for 2024 — nominate a Value Champion today.

Inspired by a teammate who embodies the values that are at the heart of who we are? Think they deserve an epic experience of their own? Honour their efforts by nominating them using this form.

 

Making the season merry and bright with Compliments and Panache

With the holiday season upon us, many of our customers (and teammates, too!) will be hosting holiday parties and get-togethers… and you can’t have a festive celebration without appetizers, right?

That’s right, we can all sleigh the holiday season by preparing the perfect appetizers that will delight our friends and family. Here’s a roundup of a few of our Own Brands appetizers that will surely make it on our customers list. And they don’t need to check it twice!

1. Compliments Charcuterie Trio

It’s so true… everyone flocks to the charcuterie board at holiday gatherings. It’s the definition of easy entertaining and has something for everyone. And we have not one, but three savoury deli meat Charcuterie Trios in stores to choose from. Which one is your favourite? Hard to choose, isn’t it?

  • Hungarian, Cervelat and Peppercorn Salamis
  • Dry-Cured Genoa Salami, Salami with Prosciutto and Prosciutto
  • Dry-Cured Spicy Genoa Salami, Dry-Cured Genoa Salami and Prosciutto

Best of all, pair any of the trios — or all of them — with our Compliments Double Cream Brie Cheese and assortment of crackers for charcuterie board perfection. You’re welcome!

2. Compliments Buffalo Cauliflower Bites

Move over buffalo chicken wings! These healthier, but just as scrumptious, cauliflower bites are packed with flavour.

Crispy and smothered in a tangy, spicy buffalo sauce, these bites will certainly amp up your appetizer game to the next level.

We doubt there’ll be any left over!

3. Panache French Onion Soup Bites

 Do you love French Onion soup, but don’t enjoy the hours it takes to make? Well then, this app is for you!

These cheesy, crispy, melt-in-your-mouth bites will definitely elevate your holiday spread this season. Trust us — once you taste one, you’ll be back for more.

Tip: We suggest you have an extra box on hand because they’ll be in high demand!

4. Panache Shrimp Dim Sum Collection

You can’t go wrong with shrimp — and this Shrimp Dim Sum Collection has it all with three different shrimp apps in one convenient pack!

We’ve got siu mai, har gow and shrimp dumplings, accompanied by a soya ginger sauce for all those dippers out there.

We have a very good feeling that this may become one of your go-to hosting appetizer. Yum!


With these great quality Compliments and Panache products (and many other favourites) that we’re proud to offer in our Safeway stores, we know we can meet all of our customers’ holiday entertaining needs.

So whether you’re purchasing these products for yourself, bringing them to a special holiday occasion or recommending them to customers, let’s work together to win our busiest season and make our Own Brands products #1 in our stores.

Happy Holidays!

‘Tis the season for holiday display magic

It’s official — the holiday season is in full swing!

From produce to the floral and bakery department, and through every aisle, our Safeway stores are buzzing with the festive spirit.

Taking centre stage is our 2023 Holiday campaign, reminding customers that their local Safeway store is here for everything needed to create their special holiday meals.

Holiday season after holiday season, we continue to be amazed at how you bring the campaign to life. Just seeing all of the magical yet unique holiday displays in stores now, its clear that the spirit of innovation is flourishing at Safeway.

Together, we have what it takes to win our busiest season. Let’s continue to show our customers that shopping with us is second to none.

Here’s only a handful of merchandising displays that will surely wow our customers all season long. Go team go!

There’s trees within a tree! Talk about thinking outside of the box. Way to go, Castlegar Safeway (B.C.)!

Safeway Tyndall Square (Winnipeg, MB) has all your Panache holiday entertaining needs in one spot!

What’s better than a tree made out of cookies? Nothing! Collingwood Safeway (Vancouver, BC) surely agrees!

These festive editable creations from Seafair Safeway’s (Richmond, B.C.) Bakery department look too good to eat!

Poinsettias galore! Great display, Swift Current Safeway (SK)!

English Bay Safeway (Vancouver, B.C.) is ready and waiting for Santa!

Congratulations to our 2023 Nourish U Safeway Graduates

On September 20, we held a graduation event in Thunder Bay to celebrate our Safeway store management trainees (SMT) and department management trainees (DMT) who successfully completed the 2023 Corporate Nourish U Management Training Program.

Let’s hear it for ….

  • Ali Naderi (SMT)
  • Brandon Convery (DMT)
  • Margo Tse (DMT)

     

(First photo) Graduates from left to right: Ali Naderi, Margo Tse, and Brandon Convery         
(Second photo) From left to right: Loretta Friesen, District Operator; Margo Tse, DMT graduate; and Julie Sue Wood, VP of Operations – Prairies  

But like any graduation, career development doesn’t stop there. Each graduate was provided with the tools to create an individual development plan and are encouraged to always have an area of focus as they progress through their careers at Safeway.

Are you considering taking this career leap? There’s no better way to be inspired than hearing from a recent grad about why you should invest in yourself.

“The Nourish U program provided me the opportunity to connect with my peers and build relationships that will last throughout my career. In the breakout rooms during the workshops, we were able to get different perspectives on ideas which I found valuable in my learning.” — Margo Tse, DMT Graduate

Congratulations once again to each graduate! We couldn’t be prouder to have you as part of the Safeway family, and can’t wait to see all that you accomplish.

Nourish U is our leadership development program for corporate Store Manager (SMT) and Department Manager (DMT) training. It’s the very best opportunity to immerse yourself in our operations, get to know our teammates, and understand our products. But Nourish U is more than just an education tool — it’s the engine that kick starts our culture, brings together our brightest minds, and establishes a foundation for every successful career at Safeway.

If you’re interested in applying for an upcoming Nourish U Program cohort, visit the Nourish U tile in the People Portal for more information, or speak to your manager who’s always available to help.

Congratulations to our Safeway 2023 Scholarship Recipients

In 2010, we embarked on a journey to empower and support our student teammates across Canada in their pursuit of academic and professional aspirations. The Sobeys Inc. & Empire Scholarship program was established with a vision to foster growth, nurture talent, and provide invaluable support for our dedicated teammates on their educational journeys. Since its inception, this program has awarded numerous scholarships valued at $1,500 each, to deserving teammates, and this year is no exception.

Our selection process was exceptionally competitive this year, with our student teammates displaying talent, determination and ambition. Out of the outstanding pool of applicants, we’re thrilled to introduce the remarkable Safeway teammates who’ve been chosen as the recipients of the 2023 Sobeys Inc. & Empire Scholarships.

We would like to extend our heartfelt congratulations to this year’s recipients and our sincere thanks and best wishes to all applicants as they pursue their academic goals. Our scholarship program and application process can be found at: https://sobeyscareers.com/scholarship/

Applications are accepted from May 15 to June 15 each year.

Trevor Trinh, Terra Losa Safeway, Edmonton, Alberta – Doctor of Dental Surgery (DDS) at University of Alberta

Claire E Mandrusiak, Capilano Safeway, Edmonton, Alberta – Doctor of Pharmacy at University of Alberta

Zachary D Yopek-Stabel, Boonie Doon Safeway, Edmonton, Alberta – Entry to Practice Doctor of Pharmacy (PharmD) at University of Alberta

Anna Margarita S Jose, Seafair Safeway, Richmond, BC – Bachelor in Business Management – Human Resource Concentration at Acsenda School of Management

Connor Kuznik, Safeway Sunshine Hills, Delta, BC – Political Science, Bachelor of Arts Degree Program at Kwantlen Polytechnic University

Maya Lei, Lynn Valley Safeway, North Vancouver, BC – Computer Science at University of Toronto

Areesha S Chamadia, Safeway Shaughnessy, Port Coquitlam, BC – Political Science at Simon Fraser University

Jorja R Yates, Safeway Swift Current, Saskatchewan – Bachelor of Arts at University of Regina & Great Plains College

Katarina Machovec, Tuxedo Safeway, Winnipeg, Manitoba – Health Care Aide Program at Red River College

It’s because of you! Thank you for helping us raise more than $15K for Family of Support.

The fourth annual fundraising campaign for Family of Support: Child & Youth Mental Health Initiative wrapped up earlier this month.

We’re happy to share that our Ontario Safeway teammates and customers came together to raise more than $15,000. In total, more than $2.5 million was raised across all Sobeys Inc. banners.

Knowing the vital importance of early intervention mental health programming, you — our Ontario Safeway teammates — went above and beyond to encourage customers to donate. We’re extremely grateful for your efforts in making this achievement possible.

We invite you to watch a heartfelt video of thanks from our national patient ambassador, Canon, by clicking here.

Family of Support remains a ground-breaking initiative, funding innovative mental health programs to ensure that children and youth receive the help they need early in life, setting the stage for brighter futures. These programs work to decrease stigma, strengthen families, and provide crucial support to more children and youth in need. Your contributions will continue to make a significant impact in the communities we serve over the coming year.

If you haven’t already, we encourage you to explore the stories of impact from our Family of Support patient ambassadors. These stories highlight the tangible difference your efforts are making in the lives of children and youth in need.

But remember, our journey doesn’t end here. Teammates can sign up for our Healthier Tomorrows Giving Program and make contributions directly from your paycheque to one of over 30 charities across Canada, including the 13 children’s hospital foundations we’ve passionately supported this past month.

Thank you once again for your incredible passion and dedication to this worthy cause!