Last month, we challenged all of our Safeway store teams to join forces and come up with their very best CFL inspired product display. We let you run with your best ideas, and needless to say, you didn’t disappoint! Your passion, creativity and true Safeway pride were front and centre in all displays. With the help of our friends, family and colleagues, we received almost 14,000 votes! Outstanding job, team!

Now, for the moment we’ve all been waiting for – your Safeway #myCFLfamily merchandising contest winners are…

Alberta

Saskatchewan, Manitoba  & Ontario

British Columbia

Each winning store will receive $500 to host a team pizza party PLUS two pairs of tickets (four tickets per store) to the closest CFL game, as well as CFL merchandise! CFL tickets and merchandise will be raffled at winning store pizza parties. Winning Store Managers will be contacted directly to arrange prizing.

Thank you to the countless stores across B.C., Alberta, and SMO who jumped on board and joined us in bringing our CFL partnership to life. You never hesitate to take on a challenge and the results were truly incredible. Job well done!