On May 15, more than 100 golfers teed off at the 15th annual Multiple Sclerosis (MS) Driving Fore a Cure Golf Classic Tournament. Founded and organized by Dave Reid, Store Manager at Airdrie Safeway, the tournament aims to raise funds and awareness for those living with MS, and more specifically, to provide them with the support needed to remain with their families, in their homes. The event gathers golfers for a fun-filled day on the course complete with food, challenges, prizes, a silent auction and 50/50 draw.
While Dave is a true golfer at heart, the tournament holds a much deeper meaning for him. Dave’s wife, Marg, was diagnosed with MS in 1992. For 10 years, the Reid family joined the MS Society of Canada’s fundraising bike ride, but in 2004, Dave decided to do a little (or a lot!) more. Dave launched the Driving Fore a Cure Golf Classic Tournament as a way to combine his love of golf with his passion to help those in his community affected by MS.
“What started with 38 players in 2004 has grown to more than 100 participants each year,” said Dave. “Through the generosity of our participants, partners and sponsors, we have raised more awareness and funds for MS than we ever thought possible, and turned a local initiative into something that helps people across Alberta.”
This year’s event raised nearly $15,000, and over the past 15 years, Driving Fore a Cure has raised more than $168,000 to fund renovations that help make homes more accessible. Through much-needed equipment, the renovations allow those with MS to be more mobile and independent in their own homes.
“The money raised doesn’t go to research, but rather, directly supports those with MS so they may stay in their family unit and have a chance at a better life,” explains Dave. “From chair lifts in homes, to scooters and wheelchairs, to ramps and stand-sit machines, we want to make their lives easier, which in turn, will enhance their mental state, help them gain confidence and ultimately, enable them to better enjoy their lives.”
While the tournament is full of fun, Dave makes sure to incorporate an educational component to help participants better understand MS. Through an on-course activation, golfers have the chance to wear special glasses to blur their vision, stand on a wobble board to impact their balance, and use horse grooming gloves to limit their grip – all common symptoms and difficulties associated with MS.
“Everyone is always in awe when they experience what it feels like to have MS,” adds Dave. “It’s a fun way to drive the conversation and reinforce why we’re so passionate about helping the people affected by the disease.”
Congratulations, Dave, on another outstanding fundraising tournament! Your commitment to serving your local community shines bright and we couldn’t be more proud!
For more information on the MS Driving Fore a Cure Golf Classic Tournament, visit www.msdrivingforeacure.ca or MS “Driving Fore a Cure” Golf Classic Tournament on Facebook.
