Month: November 2017

We strongly believe that sampling is a great way to build better connections with our customers and to engage them with our products.

Our office merchandising teams work with vendors continuously for new product innovation, flavour profile changes and seasonal items. We also work with local regional vendors, especially when their products are in season and available for sale. We regularly have sampling stations set up in-store by our store managers. As well, we encourage employees to provide customers with a sample any time there is a request or opportunity to do so.  There is a sampling policy in place that all employees should be familiar with in order to help customers select their favorite products.

If you have any further questions on in-store sampling, please feel free to speak to your Store Manager directly.

Store hours are set individually for a number of reasons aside from the banner. Some of these factors are the needs of the community or neighbourhood, local bylaws, customer traffic and sales, so not all stores will have the same set of open hours. Creating a balance between customers’ needs and operating costs helps us to improve sales and our bottom line, helping us return to our spot as one of Western Canada’s leading grocery stores.

We offer our customers a variety of ways to save each time they shop with us so they can find a program that works best for their budget and lifestyle. Some of our programs include:

• Savings through our weekly flyers;
• Savings through our AIR MILES program (including Blue Friday);
• Savings through our Everyday Value program that offers even more value on certain key products that customers purchase on a regular basis; and,
• Savings through regular promotions such as Customer Appreciation Day and Dollar Days.

In addition to these programs, our Buy More Save More program provides a discount on a single item plus a further discount when more of the same products are purchased beyond a certain threshold.

All of these programs provide an excellent opportunity for employees to share price savings with their customers. We continue to listen and diversify our offerings to customers from the food on our shelves, to the way we help our customers save.